At senior levels, the challenge is rarely strategy. It's clarity.

I work with founders, executives, senior leaders and leadership teams across technology, SaaS, media and high-growth companies - the people and teams the business runs through - strengthening how they think, decide and lead when pressure, pace and complexity don’t slow down.

My Approach

This isn't about more frameworks, theory or effort.

It's about having an experienced, independent perspective on the decisions, conversations and dynamics shaping what happens next.

Because when pace, pressure and complexity don’t slow down, how you think, decide and lead through them matters.

Meet Rhian

hian Davies, founder of Cariad & Co and executive coach for senior leaders

I work with founders, executives and leadership teams on the decisions, dynamics and leadership challenges shaping what happens next.

25 years working alongside founders, executives and leadership teams in technology, SaaS, media and high-growth companies - from privately held businesses to publicly listed organisations.

My background spans senior operating roles, strategic advisory, coaching, consulting, non-executive work and peer advisory leadership.

That means I understand both the person making the decisions and the commercial reality those decisions sit inside.

Ways of Working with me

Laptop and pen and pencil holder - Rhi.Set strategic reset session
Laptop and pen and pencil holder - Rhi.Set strategic reset session

Rhi.Set

A 90-minute Strategic Reset for a challenge that needs immediate clarity.

Coffee and notebook on a desk - Rhi.Calibrate coaching partnership

Rhi.Calibrate

A 90-day intensive strategic partnership built around the work that needs your full attention.

Working on a laptop - Rhi.Elevate executive coaching retainer

Rhi.Elevate

A 6 or 12-month strategic advisory retainer where context and conversations compound.

Meeting with documents, notebook and water -Strategic Partnerships leadership facilitation

Strategic Partnerships

Advisory, facilitation and fractional support from half-days to quarterly partnerships based on business need.

"You can't slow the pace, the pressure or the complexity. What you can change is how you manage it."

  • "I knew within our first call you were exactly who I needed to work with. It's been my best investment in the last decade."

    - Chief Product Officer · AI · Series C

  • "You helped me understand in 90 minutes what I’d been trying to figure out for months. I’ve got clear answers and the confidence to act on them."

    - SVP Sales · eCommerce/AI

  • “Before chatting to you I felt stuck about a conversation I’d been avoiding - but you stripped out the emotion, helped me get clear on the facts and I walked away with a solid approach for how to deal with it.”

    - CEO, SaaS Scale-up

  • "It’s like you’re in my head - you understand how I’m thinking before I do. The perspective you give me is invaluable."

    - CEO · Family Office

  • "You helped me find the courage to make bold decisions that have completely changed my life and business. I wouldn't be where I am without you."

    - Founder & CEO · SaaS Scale Up